On May 11, 2014, the 2014 Longines Equestrian Beijing Masters was staged in the ‘Bird’s Nest’ of the Chinese National Stadium, and the famous Swiss watch manufacturer Longines was elected for the fourth consecutive year. Event partners, official timekeeping and designated watches, and continue to name the event, setting off a wave of elegance in the ancient capital. This highest level of professional equestrian events in China has attracted top domestic and foreign riders to compete in the same field, and also gathered ladies and gentlemen together. Longines’ elegant ambassador Lin Zhiling and Chinese contemporary artist Xu Lei joined hands with the bright stars to help the green event. Led by the Longines Companion series equestrian theme models, more than 20 Longines antique timepiece masterpieces and landmark equestrian timers appeared on the scene, elegantly praise the brand’s more than 180 years of pure watchmaking tradition, And lasting enthusiasm for equestrian sports. The House of Watches is fortunate to share the elegant charm of equestrian sports with Longines!
The 2014 Longines Beijing International Equestrian Masters was staged at the ‘Bird’s Nest’ at the China National Stadium. Longines has been the event partner, official timekeeper and designated watch for the fourth consecutive year, and continues to name the event, presenting the “Longines Grand Prix”. This year’s Marseille was awarded the FEI CSI3 event, representing the highest level of China’s equestrian obstacle course. Longines will continue to present the values shared by the event and the brand, namely elegance, tradition and excellence.
The lineup of riders in this competition is excellent, including the top three British celebrities Scott Brash and Ben Maher in the ‘FINA Longines Ranking’ ), Germany’s ‘father of equestrian’ Ludger Beerbaum (Ludger Beerbaum), as well as Longines ambassador of elegant image, the famous Swiss rider Jane Richard (7 world-class riders) Liu Tongyan, the number one equestrian in the standings of Chinese riders, Zhu Meimei, the number two Chinese national equestrian team, and Li Zhenqiang, a former Beijing Olympic rider and personal champion of the 2013 National Championships, led many domestic racecourse leaders Strive for a total prize money of 1.3 million yuan.
Adhering to the common pursuit of precision, elegance and superior quality, Longines has been supporting this equestrian event since the inception of the Beijing International Equestrian Masters. Mr. Li Li, Vice President of Longines China, said: ‘We are very honored to be the title partner, official timekeeper and designated watch of the Beijing International Equestrian Masters. This exciting and top-level event perfectly combines sport and elegant timeless charm, It is exactly the same as Longines’ watchmaking tradition. During the race, Longines will accompany the audience to enjoy the outstanding style of the world’s top riders and experience the exciting and elegant equestrian charm. ‘
In the VIP tent, Longines has already prepared delicious refreshments for everyone.
Equestrian is known as the ‘King of the Kings’ for its noble and ancient traditions and strict requirements for the cultivation of riders. The magnificent knights and the handsome horses are well-deserved protagonists on the racetrack. The colorful top hats and decent dresses along the court, accompanied by dignified ladies and handsome gentlemen, constitute another beautiful and fashionable style. view.
Since this event represents the highest level of China’s current equestrian obstacle course, the venue layout is naturally sloppy. The oversized venue of the ‘Bird’s Nest’ will surely allow riders to reach their highest level.
Today Lin Zhiling, the elegant image ambassador of Longines, joined hands with acting stars such as Duan Yihong, Dai Jiaoqian, Yang Ye, and Mr. Xu Lei, a master of contemporary Chinese art. This is Miss Dai Jiaoqian listening carefully to the explanation of Longines watches.
Mr. Duan Yihong, accompanied by Ms. Chen Suzhen, President of Swatch Group China, selected her favorite watch.
When Sister Zhiling appeared, there was a thunderous scream.
Mr. Li Li, Vice President of Longines China, explained in detail the history of Longines to Sister Zhiling.
Sister Zhiling is wearing Longines’ latest Compin series rose gold diamond female watch.
As a partner of many of the world’s most prestigious flat horse racing, Longines has always been committed to launching a watch that can be worn at the moment of the most exciting horse racing on the racetrack. This women’s watch is 29.5 mm in diameter, stainless steel and rose gold case and bracelet, set with 30 diamonds (0.501 carats) on the outer ring, built-in mechanical movement L595, and the white mother-of-pearl dial is embossed with 12 diamond indexes. Minutes, seconds, date display window at 3 o’clock. Like all models in the Compaq series, this watch is water-resistant to 5 atmospheres, with a spiral back with sapphire crystals, priced at RMB 44,000.
Sister Zhiling took the elegant interpretation of Longines to the fullest.
The guests’ exquisite dress and extraordinary style added a fresh and bright color to the boundless green grass under the blue sky. Front row from left to right young actor Mr. Yang Yan; famous actor Miss Dai Jiaoqian; Miss Long Chin’s elegant ambassador Lin Zhiling; famous actor Duan Yihong.
Zhiling is sometimes elegant and sometimes playful.
The host of this event is Mr. Cao Difei, a well-known TV host of Beijing TV Station.
Mr. Yang Yan and Miss Dai Jiaoqian jointly presented the prize to the third place winner of the ‘Longines Most Elegant Dress Award’.
Mr. Duan Yihong presented the prize to the second place winner of the ‘Longines Most Elegant Dress Award’.
Miss Lin Zhiling presented the prize to the first place winner of the ‘Longines Most Elegant Dress Award’.
Before the race, riders can warm up at the driving range.
The mane on the horse reminded me of Zorro.
The whole action came in one go.
This seems to be the legendary Prince Charming.
I personally prefer brown horses.
In the end, the French player won the championship.
All stood up and played the national anthem.
The prize of the champion is of course the Longines Compat series stainless steel rose gold men’s watch.
The addition of the new Compaq series adds a beautiful sight to Longines’ classic collection, and has earned it a reputation and success worldwide. This watch is 40 mm in diameter and has a steel and rose gold case and bracelet with a built-in L619 mechanical movement. The silver dial is engraved with 3 Arabic numerals and 9 luminous small scales, displaying hours, minutes and seconds, and the date display window is located at 3 o’clock. Like all models in the Compaq series, this watch is water-resistant to 5 atmospheres, with a spiral back and sapphire crystal. The price is RMB 29,900.
Longines has a tradition of more than 180 years of brilliant watchmaking. Between the steeds of horses, write down the elegant legend that has been enthusiastically joining hands with the equestrian sport for nearly a century. Finally, we sincerely hope that Longines will create more new glories in China!